Hennessy Launches “Harmony. Mastered from Chaos.” Interactive Campaign using LiDAR Scans

July 3, 2016/0 Comments/in 3D Laser Scanning, Animation, LiDAR, Point Cloud, Visual Effects (VFX)/by Travis Reinke

NEW YORK, June 30, 2016 /PRNewswire/ — Hennessy, the world’s #1 Cognac, today announced “Harmony. Mastered from Chaos.” –a dynamic new campaign that brings to life the multitude of complex variables that are artfully and expertly mastered by human touch to create the brand’s most harmonious blend, V.S.O.P Privilège. Set to launch June 30th, the campaign showcases the absolute mastery exuded at every stage of crafting this blend. This first campaign in over ten years also offers a glimpse into the inner workings of Hennessy’s mysterious Comité de Dégustation (Tasting Committee)—perhaps the ideal example of Hennessy’s mastery—that crafts the same rich, high quality liquid year over year. Narrated by Leslie Odom, Jr., the campaign features 60, 30 and 15 second digital spots and an interactive digital experience, adding another vivid chapter to the brand’s “Never stop. Never settle.” platform.

“Sharing the intriguing story of the Hennessy Tasting Committee, its exacting practices and long standing rituals, illustrates the crucial role that over 250 years of tradition and excellence play in mastering this well-structured spirit,” said Giles Woodyer, Senior Vice President, Hennessy US. “With more and more people discovering Cognac and seeking out the heritage behind brands, we knew it was the right time to launch the first significant marketing campaign for V.S.O.P Privilège.”

The “Harmony. Mastered from Chaos.” campaign showcases the numerous, complex variables that are mastered in order to create the harmony and balance of Hennessy V.S.O.P Privilège.

Hennessy's Tasting Committee oversees the numerous, complex variables that are mastered in order to create the harmony and balance of Hennessy V.S.O.P Privilège in new "Harmony. Mastered from Chaos." campaign. — Hennessy’s Tasting Committee oversees the numerous, complex variables that are mastered in order to create the harmony and balance of Hennessy V.S.O.P Privilège in new “Harmony. Mastered from Chaos.” campaign.

Hennessy’s Comité de Dégustation is a group of seven masters, including seventh generation Master Blender, Yann Fillioux, unparalleled in the world of Cognac. These architects of time oversee the eaux-de-vie to ensure that every bottle of V.S.O.P Privilège is perfectly balanced despite the many intricate variables present during creation of the Cognac. From daily tastings at exactly 11am in the Grand Bureau (whose doors never open to the public) to annual tastings of the entire library of Hennessy eaux-de-vie (one of the largest and oldest in the world), this august body meticulously safeguards the future of Hennessy, its continuity and legacy.

Through a perfectly orchestrated phalanx marked by an abundance of tradition, caring and human touch, V.S.O.P Privilège is created as a complete and harmonious blend: the definitive expression of a perfectly balanced Cognac. Based on a selection of firmly structured eaux-de-vie, aged largely in partially used barrels in order to take on subtle levels of oak tannins, this highly characterful Cognac reveals balanced aromas of fresh vanilla, cinnamon and toasty notes, all coming together with a seamless perfection.

“Harmony. Mastered from Chaos.”
In partnership with Droga5, the film and interactive experience were directed by Ben Tricklebank of Tool of North America, and Active Theory, a Los Angeles-based interactive studio. From the vineyards in Cognac, France, to the distillery and Cognac cellars, viewers are taken on a powerful and modern cinematic journey to experience the scrupulous process of crafting Hennessy VSOP Privilège. The multidimensional campaign uses a combination of live-action footage and technology, including 3D lidar scanning, depth capture provided by SCANable, and binaural recording to visualize the juxtaposition of complexity versus mastery that is critical to the Hennessy V.S.O.P Privilège Cognac-making process.

“Harmony. Mastered from Chaos.” will be supported by a fully integrated marketing campaign including consumer events, retail tastings, social and PR initiatives. Consumers will be able to further engage with the brand through the first annual “Cognac Classics Week” hosted by Liquor.com, taking place July 11-18 to demonstrate the harmony that V.S.O.P Privilège adds to classic cocktails. Kicking off on Bastille Day in a nod to Hennessy’s French heritage, mixologists across New York City, Chicago, and Los Angeles will offer new twists on classics such as the French 75, Sidecar, and Sazerac, all crafted with the perfectly balanced V.S.O.P Privilège.

For more information on Cognac Classics Week, including a list of participating bars and upcoming events, visitwww.Liquor.com/TBD and follow the hashtag #CognacClassicsWeek.

To learn more about “Harmony. Mastered from Chaos.” visit Hennessy.com or Facebook.com/Hennessy.

ABOUT HENNESSY
In 2015, the Maison Hennessy celebrated 250 years of an exceptional adventure that has lasted for seven generations and spanned five continents.

It began in the French region of Cognac, the seat from which the Maison has constantly passed down the best the land has to give, from one generation to the next. In particular, such longevity is thanks to those people, past and present, who have ensured Hennessy’s success both locally and around the world. Hennessy’s success and longevity are also the result of the values the Maison has upheld since its creation: unique savoir-faire, a constant quest for innovation, and an unwavering commitment to Creation, Excellence, Legacy, and Sustainable Development. Today, these qualities are the hallmark of a House – a crown jewel in the LVMH Group – that crafts the most iconic, prestigious Cognacs in the world.

Hennessy is imported and distributed in the U.S. by Moët Hennessy USA. Hennessy distills, ages and blends spanning a full range: Hennessy V.S, Hennessy Black, V.S.O.P Privilège, X.O, Paradis, Paradis Impérial and Richard Hennessy. For more information and where to purchase/ engrave, please visit Hennessy.com.

Video – https://youtu.be/vp5e8YV0pjc
Photo – http://photos.prnewswire.com/prnh/20160629/385105
Photo – http://photos.prnewswire.com/prnh/20160629/385106

SOURCE Hennessy

Shade VFX Nominated for an Emmy Award for Daredevil

September 3, 2015/0 Comments/in 3D Laser Scanning, Events, In the News, News, Visual Effects (VFX)/by Travis Reinke

Daredevil, The Netflix Original Series, has been nominated for three Emmy awards in 2015, including one for Shade VFX in the category of Best Supporting Visual Effects. SCANable partnered with Shade VFX on this project by providing 3D scans of sets and actors used for camera tracking and matchmoving.

Source: Shade VFX

At the 67th Primetime Emmy Awards the Best Supporting Visual Effects category will award seamless, invisible effects in a television series and we’re utterly thrilled to be in the running alongside American Horror Story: Freak Show, Boardwalk Empire, Gotham, and The Walking Dead.

Daredevil, as we’ve discussed previously, was a unique opportunity for Shade VFX to expand both into New York and into the world of exceptional television working alongside Netflix and Marvel.

We created invisible effects that were a showpiece of the series, propelling the gritty and dark crime story forward and making your palms sweaty with action along the way.

Congratulations to the whole team that worked on Daredevil; Visual Effects Producer, David Van Dyke, Visual Effects Supervisors, Bryan Godwin and Karl Coyner, as well as Senior Compositing Lead, Steve J. Sanchez, Visual Effects Coordinator, Julie Long, Visual Effects Editor, Pedro Tarrago, Associate Compositing Lead, Neiko Nagy, CG Artist, Moshe Swed, and FX Technical Director, Kjell Strode.

Best of luck also to the Shade VFX team and all the other vendors for their nomination for Best Visual Effects for Black Sails! Particular congratulations of course to Chip Baden, who will be representing the Team Shade in this category.

Sincere thanks to Academy of Television Arts and Sciences, Marvel and Netflix.

Andersson Technologies releases SynthEyes 1502 3D Tracking Software

May 22, 2015/0 Comments/in 3D Laser Scanning, Animation, LiDAR, Point Cloud, Software, Visual Effects (VFX)/by Travis Reinke

Andersson Technologies has released SynthEyes 1502, the latest version of its 3D tracking software, improving compatibility with Blackmagic Design’s Fusion compositing software.

Reflecting the renewed interest in Fusion
According to the official announcement: “Blackmagic Design’s recent decision to make Fusion 7 free of charge has led to increased interest in that package. While SynthEyes has exported to Fusion for many years now — for projects such as Battlestar Galactica — Andersson Technologies LLC upgraded SynthEyes’s Fusion export.”

Accordingly, the legacy Fusion exporter now supports 3D planar trackers; primitive, imported, or tracker-built meshes; imported or extracted textures; multiple cameras; and lens distortion via image maps.

The new lens distortion feature should make it possible to reproduce the distortion patterns of any real-world lens without its properties having been coded explicitly in the software or a custom plugin.

A new second exporter creates corner pin nodes in Fusion from 2D or 3D planar trackers in SynthEyes.

Other new features in SynthEyes 1502 include an error curve mini-view, a DNG/CinemaDNG file reader, and a refresh of the user interface, including the option to turn toolbar icons on or off.

Pricing and availability
SynthEyes 1502 is available now for Windows, Linux and Mac OS X. New licences cost from $249 to $999, depending on which edition you buy. The new version is free to registered users.

New features in SynthEyes 1502 include:

Toolbar icons are back! Some love ’em, some hate ’em. Have it your way: set the preference. Shows both text and icon by default to make it easiest, especially for new users with older tutorials. Some new and improved icons.
Refresh of user interface color preferences to a somewhat darker and trendier look. Other minor appearance tweaks.
New error curve mini-view.
Updated Fusion 3D exporter now exports all cameras, 3D planars, all meshes (including imported), lens distortion via image maps, etc.
New Fusion 2D corner pinning exporter.
Lens distortion export via color maps, currently for Fusion (Nuke for testing).
During offset tracking, a tracker can be (repeatedly) shift-dragged to different reference patterns on any frame, and SynthEyes will automatically adjust the offset channel keying.
Rotopanel’s Import tracker to CP (control point) now asks whether you want to import the relative motion or absolute position.
DNG/CinemaDNG reading. Marginal utility: DNG requires much proprietary postprocessing to get usable images, despite new luma and chroma blur settings in the image preprocessor.
New script to “Reparent meshes to active host” (without moving them)
New section in the user manual on “Realistic Compositing for 3-D”
New tutorials on offset tracking and Fusion.
Upgraded to RED 5.3 SDK (includes REDcolor4, DRAGONcolor2).
- Faster camera and perspective drawing with large meshes and lidar scan data.
Windows: Installing license data no longer requires “right click/Start as Administrator”—the UAC dialog will appear instead.
Windows: Automatically keeps the last 3 crash dumps. Even one crash is one too many.
Windows: Installers, SynthEyes, and Synthia are now code-signed for “Andersson Technologies LLC” instead of showing “Unknown publisher”.
Mac OS X: Yosemite required that we change to the latest XCode 6—this eliminated support for OS X 10.7. Apple made 10.8 more difficult as well.

About SynthEyes

SynthEyes is a program for 3-D camera-tracking, also known as match-moving. SynthEyes can look at the image sequence from your live-action shoot and determine how the real camera moved during the shoot, what the camera’s field of view (~focal length) was, and where various locations were in 3-D, so that you can create computer-generated imagery that exactly fits into the shot. SynthEyes is widely used in film, television, commercial, and music video post-production.

What can SynthEyes do for me? You can use SynthEyes to help insert animated creatures or vehicles; fix shaky shots; extend or fix a set; add virtual sets to green-screen shoots; replace signs or insert monitor images; produce 3D stereoscopic films; create architectural previews; reconstruct accidents; do product placements after the shoot; add 3D cybernetic implants, cosmetic effects, or injuries to actors; produce panoramic backdrops or clean plates; build textured 3-D meshes from images; add 3-D particle effects; or capture body motion to drive computer-generated characters. And those are just the more common uses; we’re sure you can think of more.

What are its features? Take a deep breath! SynthEyes offers 3-D tracking, set reconstruction, stabilization, and motion capture. It handles camera tracking, 2- and 3-D planar tracking, object tracking, object tracking from reference meshes, camera+object tracking, survey shots, multiple-shot tracking, tripod (nodal, 2.5-D) tracking, mixed tripod and translating shots, stereoscopic shots, nodal stereoscopic shots, zooming shots, lens distortion, light solving. It can handle shots of any resolution (Intro version limited to 1920×1080)—HD, film, IMAX, with 8-bit, 16-bit, or 32-bit float data, and can be used on shots with thousands of frames. A keyer simplifies and speeds tracking for green-screen shots. The image preprocessor helps remove grain, compression artifacts, off-centering, or varying lighting and improve low-contrast shots. Textures can be extracted for a mesh from the image sequence, producing higher resolution and lower noise than any individual image. A revolutionary Instructible Assistant, Synthia™, helps you work faster and better, from spoken or typed natural language directions.

SynthEyes offers complete control over the tracking process for challenging shots, including an efficient workflow for supervised trackers, combined automated/supervised tracking, offset tracking, incremental solving, rolling-shutter compensation, a hard and soft path locking system, distance constraints for low-perspective shots, and cross-camera constraints for stereo. A solver phase system lets you set up complex solving strategies with a visual node-based approach (not in Intro version). You can set up a coordinate system with tracker constraints, camera constraints, an automated ground-plane-finding tool, by aligning to a mesh, a line-based single-frame alignment system, manually, or with some cool phase techniques.

Eyes starting to glaze over at all the features? Don’t worry, there’s a big green AUTO button too. Download the free demo and see for yourself.

What can SynthEyes talk to? SynthEyes is a tracking app; you’ll use the other apps you already know to generate the pretty pictures. SynthEyes exports to about 25 different 2-D and 3-D programs. The Sizzle scripting language lets you customize the standard exports, or add your own imports, exports, or tools. You can customize toolbars, color scheme, keyboard mapping, and viewport configurations too. Advanced customers can use the SyPy Python API/SDK.

[TC]2 Announces Availability of Its Most Advanced 3D/4D Body Scanner

May 22, 2015/0 Comments/in 3D Laser Scanning, In the News, News, Point Cloud, Visual Effects (VFX)/by Travis Reinke

New TC2-19 Offers Fastest and Most Accurate Measurements on the Market [source]

Cary, NC – April 30, 2015 – [TC]², the innovation leader for the fashion industry and 3D body scanning technology, announces general availability of the TC2-19, the most advanced 3D/4D body scanning and measurement technology available on the market.

The TC2-19 provides the option of using a touch screen inside the scanner booth which allows users to “self-scan” by following on-screen instructions. The “self-scan mode” is ideal for use with the iStyling™ Full Retail Solution that provides for greater fit accuracy, styling advice, and garment customization. The body scanner interfaces with multiple CAD technologies and avatar engines.

While capturing the accurate body measurements that [TC]² 3D body scanners are well-known for today, the TC2-19 offers a “quick scan” option (2 seconds), 360° 3D body scanning and rapid processing speeds (17 seconds). The newly developed 4D mode enables 3D movement visualization inside the scanner.

“The combination of speed, accuracy, and stability enabled by software and hardware advancements make this the most advanced 3D/4D body scanner ever built”, said Dr. Mike Fralix, CEO of [TC]². “We are excited that our existing retail customers and major brands now have a scalable solution that can easily and cost effectively roll out to multiple locations.”

The [TC]² body scanner captures thousands of body measurements used by the fashion, medical, and fitness industries to make custom garments, predict customer sizing, benchmark fitness goals, and augment surgical processes. The scanner fits in a space the size of the average retail dressing room and features a booth for privacy. The TC2-19 comes with a lifetime scanner software license and PC.

The TC2-19 can be viewed at the [TC]² National Apparel Technology Center in Cary, N.C.

About [TC]²:

[TC]², Textile / Clothing and Technology Corporation, is a leader in innovation and dedicated to the advancement of the fashion and sewn products industry. Its research, consulting services, and products help brands, retailers, and manufacturers provide increased value for their customers while improving their bottom line. [TC]²’s mission focuses on the development, promotion and implementation of new technologies and ideas that significantly impact the industry.

3D Body Scans for Garage Magazine Augmented Reality App

Behind the Work: Garage Magazine Augmented Reality App

March 10, 2015/0 Comments/in Featured, Visual Effects (VFX)/by Travis Reinke

With New York Fashion Week FW15 in high gear, SCANable got in on the action with a dream assignment collaborating with The Mill, Garage Magazine, renowned makeup artist Pat McGrath, photographer Phil Poynter and Beats by Dre to bring February’s cover models to life through Garage’s smart phone app.

Source: Mill Blog

Garage Magazine Nº8 features cover models: Cara Delevingne, Kendall Jenner, Lara Stone, Binx Walton and Joan Smalls. Each model was rendered in a way that blends the magic touch of Pat McGrath and the technical skills of The Mill team. When the covers are viewed using the GARAGE Mag app, each of the cover stars literally jump out of the page as a 3D rendition and animation, using augmented reality to explore the intersection of print and digital.

‪The Covers

Led by The Mill creative director Andreas Berner, the brief was to create five different covers, each featuring a supermodel wearing a colorful set of Beats by Dre headphones. Each model was treated with a pure CG interpretation of various elements inspired by original Pat McGrath’s make up designs: android mask, graphite scribbles, shrink wrap, crystals, and smoke elements.

Cara Delevingne: Android Mask

Cara’s look was inspired by Pat McGrath’s make-up for the Spring/Summer Alexander McQueen show. Once the app is activated, segments of blue armor animate from behind her head and create an android effect.

Kendall Jenner: Graphite Scribbles

Kendall is taken over by a mesh of stone 3D graphite that swoops over her whole body and face until it engulfs her in delicate body armor. The animation is the shape of her silhouette, creating the effect that both she and the headphones are immersed in a cage of lines.

Lara Stone: Shrink Wrap

Lara appears in airtight shrink-wrap plastic, creating a smooth and almost liquid looking cover. As Lara’s head emerges from the page, the rich color tone of the headphones begins to take over and envelope her completely back into the cover.

Binx Walton: Crystals

The animation appears in midair, organically building from crystals and facets to create a 3D crystal bust. The tiny delicate sharp crystals appear in a mask shape, gradually taking over so she is fully covered. The look is inspired by McGrath’s makeup from the Givenchy Spring/Summer 2014 show.

Joan Smalls: Smoke

Joan’s look is inspired by the movement of a smoke electric storm and the northern lights. Joan emerges from the page to the sound of her taking a deep breath. Purple smoke FX continues to build and swirl around her three dimensional head.

The Process

The idea was that each model would be a breathing, living organism consumed by the nature of the VFX. After Phil shot the models with bare makeup, SCANable captured a 3D scan on-set to generate full body CG models for post production. This allowed The Mill’s 3D team, led by Raymond Leung, to retouch and create geometry for the app.

The Mill design team then outlined the designs on top of the retouched photographs with style frames. After a final cropping & editing session with Phil, the high res prints were sent to press.

The next step was to convert the ideas from the print component into the AR app. Garage Magazine had previously teamed up with artist Jeff Koons, creating a cover where, when using the Garage app, viewers were able to walk around a virtual sculpture. The Mill team pushed the technology further for Issue Nº8 with animation, sound and additional elements.

For the app execution, in-house 2D and 3D tools were used to create FX simulations, animations and final composites. Many of the initial ideas were limited by the technology used in real-time applications and a lack of processing power, which meant the team needed to get creative.

Kendall’s effect was particularly challenging as her execution utilized disciplines across the CG department. We were up against resolution restrictions within the technology. Each strand grown was a culmination of particle effects, animation, texturing, modeling and lighting. But with some clever ingenuity, and an indication process of constant testing, updating, and retesting, her incredible look was achieved. This was the approach taken for the look of each of the models.

Unique music scores by Alex Da Kid and sound FX by Finger Music were incorporated to accompany each execution, building an even stronger interactive experience. The last step was integrating all finished animations into the actual app, done by Meiré & Meiré.

This issue of Garage is currently on stands and available for purchase online. You can download the app here and watch these beauties come to life.

Photogrammetry and camera projection mapping in Maya made easy

January 20, 2015/0 Comments/in 3D Laser Scanning, Software, Visual Effects (VFX)/by Travis Reinke

The Mattepainting Toolkit

Photogrammetry and camera projection mapping in Maya made easy.

What’s included?

The Mattepainting Toolkit (gs_mptk) is a plugin suite for Autodesk Maya that helps artists build photorealistic 3D environments with minimal rendering overhead. It offers an extensive toolset for working with digital paintings as well as datasets sourced from photographs.

Version 3.0 is now released!

For Maya versions 2014 and 2015, version 3.0 of the toolkit adds support for Viewport 2.0, and a number of new features. Version 2.0 is still available for Maya versions 2012-2014. A lite version of the toolkit, The Camera Projection Toolkit (gs_cptk) is available for purchase from the Autodesk Exchange. To see a complete feature comparison list between these versions, click here.

How does it work?

The Mattepainting Toolkit uses an OpenGL implementation for shader feedback within Maya’s viewport. This allows users to work directly with paintings, photos, and image sequences that are mapped onto geometry in an immediate and intuitive way.

Overview

The User Interface

Textures are organized in a UI that manages the shaders used for viewport display and rendering.

Clicking on an image thumbnail will load the texture in your preferred image editor.
Texture layer order is determined by a drag-and-drop list.
Geometry shading assignments can be quickly added and removed.

Point Cloud Data

Import Bundler and PLY point cloud data from Agisoft Photoscan, Photosynth, or other Structure From Motion (SFM) software.

Point clouds can be used as a modeling guide to quickly reconstruct a physical space.
Cameras are automatically positioned in the scene for projection mapping.

The Viewport

A custom OpenGL shader allows textures to be displayed in high quality and manipulated interactively within the viewport.

Up to 16 texture layers can be displayed per shader.
HDR equirectangular images can be projected spherically.
Texture mattes can be painted directly onto geometry within the viewport.
Image sequences are supported so that film plates can be mapped to geometry.

Rendering

The layered textures can be rendered with any renderer available to Maya. Custom Mental Ray and V-Ray shaders included with the toolkit extend the texture blending capabilities for those renderers.

The texture layers can be baked down to object UVs.
A coverage map can be rendered to isolate which areas of the geometry are most visible to the camera.
For Mental Ray and V-Ray, textures can be blended based on object occlusion, distance from the projection camera, and object facing ratio.

Endeavour: The Last Space Shuttle as she’s never been seen before.

December 2, 2014/0 Comments/in LiDAR, Visual Effects (VFX)/by Travis Reinke

[source by Mark Gibbs]

Endeavour, NASA’s fifth and final space shuttle, is now on display at the California Science Center in Los Angeles and, if you’re at all a fan of space stuff, it’s one of the most iconic and remarkable flying machines ever built.

David Knight, a trustee and board member of the foundation recently sent me a link to an amazing video of the shuttle as well as some excellent still shots.

David commented that these images were:

“…captured by Chuck Null on the overhead crane while we were doing full-motion VR and HD/2D filming … the Payload Bay has been closed for [a] few years … one door will be opened once she’s mounted upright in simulated launch position in the new Air & Space Center.

Note that all of this is part of the Endeavour VR Project by which we are utilizing leading-edge imaging technology to film, photograph and LIDAR-scan the entire Orbiter, resulting in the most comprehensive captures of a Space Shuttle interior ever assembled – the goal is to render ultra-res VR experiences by which individuals will be able to don eyewear such as the Oculus Rift (the COO of Oculus himself came down during the capture sessions), and walk or ‘fly’ through the Orbiter, able to ‘look’ anywhere, even touch surfaces and turn switches, via eventual haptic feedback gloves etc.

The project is being Executive Produced by me, with the Producer being Ted Schilowitz (inventor of the RED camera and more), Director is Ben Grossman, who led the special effects for the most recent Star Trek movie. Truly Exciting!”

Here are the pictures …

zLense Announces World’s First Real-Time 3D Depth Mapping Technology for Broadcast Cameras

December 2, 2014/0 Comments/in In the News, Visual Effects (VFX)/by Travis Reinke

New virtual production platform dramatically lowers the cost of visual effects (VFX) for live and recorded TV, enabling visual environments previously unattainable in a live studio without any special studio set-up…

27 October 2014, London, UK – zLense, a specialist provider of virtual production platforms to the film, production, broadcast and gaming industries, today announced the launch of the world’s first depth-mapping camera solution that captures 3D data and scenery in real-time and adds a 3D layer, which is optimized for broadcasters and film productions, to the footage. The ground breaking industry-first technology processes space information, making new and real three-dimensional compositing methods possible, enabling production teams to create stunning 3D effects and utilise state-of-the-art CGI in live TV or pre-recorded transmissions – with no special studio set up.

Utilising the solution, directors can produce unique simulated and augmented reality worlds, generating and combining dynamic virtual reality (VR) and augmented (AR) effects in live studio or outside broadcast transmissions. The unique depth-sensing technology allows for a full 360 degree freedom of camera movement and gives presenters and anchormen greater liberty of performance. Directors can combine dolly, jib arm and handheld shots as presenters move within, interact with and control the virtual environment and, in the near future, using only natural gestures and motions.

“We’re poised to shake up the Virtual Studio world by putting affordable high-quality real-time CGI into the hands of broadcasters,” said Bruno Gyorgy, President of zLense. “This unique world-leading technology changes the face of TV broadcasting as we know it, giving producers and programme directors access to CGI tools and techniques that transform the audience viewing experience.”

Doing away with the need for expensive match-moving work, the zLense Virtual Production platform dramatically speeds up the 3D compositing process, making it possible for directors to mix CGI and live action shots in real-time pre-visualization and take the production values of their studio and OB live transmissions to a new level. The solution is quick to install, requires just a single operator, and is operable in almost any studio lighting.

“With minimal expense and no special studio modifications, local and regional TV channels can use this technology to enhance their news and weather graphics programmes – unleashing live augmented reality, interactive simulations and visualisations that make the delivery of infographics exciting, enticing and totally immersive for viewers,” he continued.

The zLense Virtual Production platform combines depth-sensing technology and image-processing in a standalone camera rig that captures the 3D scene and camera movement. The ‘matte box’ sensor unit, which can be mounted on almost any camera rig, removes the need for external tracking devices or markers, while the platform’s built-in rendering engine cuts the cost and complexity of using visual effects in live and pre-recorded TV productions. The zLense Virtual Production platform can be used alongside other, pre-existing, rendering engines, VR systems and tracking technologies.

The VFX real-time capabilities enabled by the zLense Virtual Production platform include:

Volumetric effects
Additional motion and depth blur
Shadows and reflections to create convincing state-of-the-art visual appearances
Dynamic relighting
Realistic 3D distortions
Creation of a fully interactive virtual environment with interactive physical particle simulation
Wide shot and in-depth compositions with full body figures
Real-time Z-map and 3D models of the picture

For more information on the zLense features and functionalities, please visit: zlense.com/features

About Zinemath
Zinemath, a leader in developing the re-invention of how professional moving images are going to be processed in the future, is the producer of zLense, a revolutionary real-time depth sensing and modelling platform that adds third dimensional information to the filming process. zLense is the first depth mapping camera accessory optimized for broadcasters and cinema previsualization. With an R&D center in Budapest, Zinemath, part of the Luxemburg-based Docler Group, is spreading this new vision to all industries in the film, television and mobile technology sectors.

For more information please visit: www.zlense.com

Leica Geosystems HDS Introduces Patent-Pending Innovations for Laser Scanning Project Efficiency

November 10, 2014/0 Comments/in LiDAR, New Technology, News, Point Cloud, Software, Visual Effects (VFX)/by Travis Reinke

With Leica Cyclone 9.0, the industry leading point cloud solution for processing laser scan data, Leica Geosystems HDS introduces major, patent-pending innovations for greater project efficiency. Innovations benefit both field and office via significantly faster, easier scan registration, plus quicker deliverable creation thanks to better 2D and 3D drafting tools and steel modelling. Cyclone 9.0 allows users to scale easily for larger, more complex projects while ensuring high quality deliverables consistently.

Greatest advancement in office scan registration since cloud-to-cloud registration
When Leica Geosystems pioneered cloud-to-cloud registration, it enabled users – for the first time – to accurately execute laser scanning projects without having to physically place special targets around the scene, scan them, and model them in the office. With cloud-to-cloud registration software, users take advantage of overlaps among scans to register them together.

“The cloud-to-cloud registration approach has delivered significant logistical benefits onsite and time savings for many projects. We’ve constantly improved it, but the new Automatic Scan Alignment and Visual Registration capabilities in Cyclone 9.0 represent the biggest advancement in cloud-to-cloud registration since we introduced it,” explained Dr. Chris Thewalt, VP Laser Scanning Software. “Cyclone 9.0 lets users benefit from targetless scanning more often by performing the critical scan registration step far more efficiently in the office for many projects. As users increase the size and scope of their scanning projects, Cyclone 9.0 pays even bigger dividends. Any user who registers laser scan data will find great value in these capabilities.“

With the push of a button, Cyclone 9.0 automatically processes scans, and digital images if available, to create groups of overlapping scans that are initially aligned to each other. Once scan alignment is completed, algorithmic registration is applied for final registration. This new workflow option can be used in conjunction with target registration methods as well. These combined capabilities not only make the most challenging registration scenarios feasible, but also exponentially faster. Even novice users will appreciate their ease-of-use and ready scalability beyond small projects.

Power user Marta Wren, technical specialist at Plowman Craven Associates (PCA – leading UK chartered surveying firm) found that Cyclone 9.0’s Visual Registration tools alone sped up registration processing of scans by up to four times (4X) faster than previous methods. PCA uses laser scanning for civil infrastructure, commercial property, forensics, entertainment, and Building Information Modelling (BIM) applications.

New intuitive 2D and 3D drafting from laser scans
For civil applications, new roadway alignment drafting tools let users import LandXML-based roadway alignments or use simple polylines imported or created in Cyclone. These tools allow users to easily create cross section templates using feature codes, as well as copy them to the next station and visually adjust them to fit roadway conditions at the new location. A new vertical exaggeration tool in Cyclone 9.0 allows users to clearly see subtle changes in elevation; linework created between cross sections along the roadway can be used as breaklines for surface meshing or for 2D maps and drawings in other applications.

For 2D drafting of forensic scenes, building and BIM workflows, a new Quick Slice tool streamlines the process of creating a 2D sketch plane for drafting items, such as building footprints and sections, into just one step. A user only needs to pick one or two points on the face of a building to get started. This tool can also be used to quickly analyse the quality of registrations by visually checking where point clouds overlap.

Also included in Cyclone 9.0 are powerful, automatic point extraction features first introduced in Cyclone II TOPO and Leica CloudWorx. These include efficient SmartPicks for automatically finding bottom, top, and tie point locations and Points-on-a-Grid for automatically placing up to a thousand scan survey points on a grid for ground surfaces or building faces.

Simplified steel fitting of laser scan data
For plant, civil, building and BIM applications, Cyclone 9.0 also introduces a patent-pending innovation for modelling steel from point cloud data more quickly and easily. Unlike time consuming methods that require either processing an entire available cloud to fit a steel shape or isolating a cloud section before fitting, this new tool lets users to quickly and accurately model specific steel elements directly within congested point clouds. Users only need to make two picks along a steel member to model it. Shapes include wide flange, channel, angle, tee, and rectangular tube shapes.

Faster path to deliverables
Leica Cyclone 9.0 also provides users with valuable, new capabilities for faster creation of deliverables for civil, architectural, BIM, plant, and forensic scene documentation from laser scans and High-Definition Surveying™ (HDS™).

Availability
Leica Cyclone 9.0 is available today. Further information about the Leica Cyclone family of products can be found at http://hds.leica-geosystems.com, and users may download new product versions online from this website or purchase or rent licenses from SCANable, your trusted Leica Geosystems representative. Contact us today for pricing on software and training.

Capturing Real-World Environments for Virtual Cinematography

August 28, 2014/0 Comments/in 3D Laser Scanning, LiDAR, Photogrammetry, Visual Effects (VFX)/by Travis Reinke

[source] written by Matt Workman

Virtual Reality Cinematography

As Virtual Reality HMDs (Oculus) come speeding towards consumers, there is an emerging need to capture 360 media and 360 environments. Capturing a location for virtual reality or virtual production is a task that is well suited for a DP and maybe a new niche of cinematography/photography. Not only are we capturing the physical dimensions of the environment using LIDAR, but we capturing the lighting using 360 degree HDR light probes captured with DSLRs/Nodal Tripod systems.

A LIDAR scanner is essentially a camera that shoots in all directions. It lives on a tripod and it can record the physical dimensions and color of an environment/space. It captures millions of points and saves their position and color to be later used to construct the space digitally.

Using a DSLR camera and a nodal tripod head, the DP would capture High Dynamic Range (32bit float HDR) 360 degree probes of the location, to record the lighting. This process would essentially capture the lighting in the space at a VERY high dynamic range and that would be later reprojected onto the geometry constructed using the LIDAR data.

The DP is essentially lighting the entire space in 360 degrees and then capturing it. Imagine an entire day of lighting a space in all directions. Lights outside windows, track lighting on walls, practicals, etc. Then capturing that space using the above outlined techniques as an asset to be used later. Once the set is constructed virtually, the director can add actors/props and start filmmaking, like he/she would do on a real set. And the virtual cinematographer would line up the shots, cameras moves, and real time lighting.

I’ve already encountered a similar paradigm as a DP, when I shot a 360 VR commercial. A few years ago I shot a commercial for Bacardi with a 360 VR camera and we had to light and block talent in all directions within a loft space. The end user was then able to control which way the camera looked in the web player, but the director/DP controlled it’s travel path.

360 Virtual Reality Bacardi Commercial

http://www.mattworkman.com/2012/03/18/bacardi-360-virtual-reality/

Capturing a set for VR cinematography would allow the user to control their position in the space as well as which way they were facing. And the talent and interactive elements would be added later.

Final Product: VR Environment Capture

In this video you can see the final product of a location captured for VR. The geometry for the set was created using the LIDAR as a reference. The textures and lighting data are baked in from a combination of the LIDAR color data and the reprojected HDR probes.

After all is said in done, we have captured a location, it’s textures, and it’s lighting that can be used a digital location however we need. For previs, virtual production, background VFX plates, a real time asset for Oculus, etc.

SIGGRAPH 2014 and NVIDIA

SG4141: Building Photo-Real Virtual Reality from Real Reality, Byte by Byte
http://www.ustream.tv/recorded/51331701

In this presentation Scott Metzger speaks about his new virtual reality company Nurulize and his work with the Nvidia K5200 GPU and The Foundry’s Mari to create photo real 360 degree environments. He shows a demo of the environment that was captured in 32bit float with 8k textures being played in real time on an Oculus Rift and the results speak for themselves. (The real time asset was down sampled to 16bit EXR)

Some key technologies mentioned were the development of virtual texture engines that allow objects to have MANY 8k textures at once using the UDIM model. The environment’s lighting was baked from V-Ray 3 to a custom UDIM Unity shader and supported by Amplify Creations beta Unity Plug-in.

The actors were scanned in using xxArray photogrammetry system and Mari was used to project the high resolution textures. All of this technology was being enabled by Nvidia’s Quadro GPU line, to allow fast 8k texture buffering. The actors were later imported in to the real time environment that had been captured and were viewable from all angles through an Oculus Rift HMD.

Virtual Reality Filmmaking

Scott brings up some incredibly relevant and important questions about virtual reality for filmmakers (directors/DPs) who plan to work in virtual reality.

How do you tell a story in Virtual Reality?
How do you direct the viewer to face a certain direction?
How do you create a passive experience on the Oculus?

He even give a glimpse at the future distribution model of VR content. His demo for the film Rise will be released for Oculus/VR in the following formats:

A free roam view where the action happens and the viewer is allowed to completely control the camera and point of view.
A directed view where the viewer and look around but the positioning is dictated by the script/director. This model very much interests me and sounds like a video game.
And a tradition 2D post rendered version. Like a tradition cinematic or film, best suited for Vimeo/Youtube/DVD/TV.

A year ago this technology seemed like science fiction, but every year we come closer to completely capturing humans (form/texture), their motions, environments with their textures, real world lighting, and viewing them in real time in virtual reality.

The industry is evolving at an incredibly rapid pace and so must the creatives working in it. Especially the persons responsible for the camera and the lighting, the director of photography.