Summary
This TV ad promotes Diesel’s autumn/winter 2013 Timeframe Collection of watches from the Diesel Creative Team. The soundtrack is from New York electropop duo The Black Soft. It’s a track called C B Robo, as featured on the band’s Dynasty single, and it’s available to download from iTunes.
SCANable provided a full-color, high-resolution cyber scan of a model’s head which was slightly modified in order to create this 3D version of the Diesel logo. Prior to this ad, the Diesel logo had only existed as 2D line art.
Project Information
Director:
Tim Richardson
Post-Production/VFX:
The Mill
Cyber Scanning:
SCANable
Campaign:
Diesel Mohican
Our Task
SCANable provided a full-color, high-resolution cyber scan of a model’s head which was slightly modified in order to create this 3D version of the Diesel logo. Prior to this ad, the Diesel logo had only existed as 2D line art.
